Morgan Blake — UX/UI Design

Collaboration Tool

Collaboration Tool project preview
A/B tested variants

The Challenge

Process

Discovery

Facilitated analysis of 50K usage sessions, resulting in validated insights and team alignment.

Exploration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Impact

$2.3M in incremental ARR. Since shipping, we've measured 18-point NPS lift.

Collaboration Tool

Shipping quality design requires collaboration and iteration. I've learned that . The implications matter for teams and organizations.

Conclusion

Whether you're designing a new feature, this approach applies.